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TU: Monticello’s Secret Sauce To Selling Homes

We reveal the Monticello secret sauce to selling real estate. From Today’s Times Union:

In this new real estate market, buyers are using the Internet to search for their home, and they have thousands of homes to view. If you don’t have the cleanest, brightest, picture of your home’s best side, buyers are just going to click past your home. I call it the 2-second rule: You have 2 seconds to capture a buyer’s attention, so make it count. — Alex Monticello, principal broker and owner of Monticello, Licensed Real Estate Broker.

You can view this listing as an example of how professional photos make a big difference: www.223Lancaster.com.

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